No Te Olvides De Mi
No Te Olvides De Mi (Don’t Forget Me) started as a campaign name for Vallarta Supermarkets Dia De Los Muertos celebration. Inspiration was gathered from vintage gothic designs. Some buzzwords that the team gravitated towards were “skeletons” and “creepy,” so I designed according to those buzzwords along with a romantic vibe. The design has been well received and placed on bags and other exclusive Dia De Los Muertos merchandise.
Design Sketches
I wanted the design to represent a loving memory, while still maintaining the original buzzwords (skeleton and creepy) for the design. I thought about Katrinas, and their elaborate outfits. Marigolds are common for this celebration and I incorporated them within each design.